As a service provider with deep connections to your communities, you have many options to keep in contact with customers.  Whatever the vehicle, it's crucial that you send accurate and relevant information that customers associate with your company.  Most importantly, initiating the communication allows you to control the messages that customers receive and gives you a leg up in promoting new service offerings and the advantages that come from being "local."  With consistent messaging, you can take the offensive as you build your perception with customers.  A powerful tool of persuasion, public relations is an essential part of operations.  Promotion is more than just advertising, so JSI offers guidance with a variety of strategies to help you educate customers and reinforce the company's commitment to the communities it serves.  Whether your objective is advocacy, education, community outreach, or corporate image, JSI offers attentive planning and detail to ensure your message is successful. 

With telecom providers catering to broadband demands in a competitive arena, your image - your logo, your marketing material, your employees - is just as important as the products and services you offer.  That said, how is your company perceived in your community?  Do customers look on you as the local high-tech leader - offering the latest in broadband services, bundles, or special deals?  At JSI, our goal is to help you achieve your desired position and ensure your company remains relevant to your customers and part of their daily lives.  Raising awareness of your company and your services builds brand recognition and makes you top of mind across the marketplace. 

Website Development

Your online identity speaks volumes about your company, your services, and your visibility.  A visually striking and easy-to-navigate website strengthens customers' perception of your technical capabilities, as well as your status as a service provider worthy of their business.  With innovative design, a creatively crafted site enables you to showcase both your company and your community, emphasizing the importance you place on being locally connected.  In designing your website, you must never forget that your site is a tool used to market and sell your services.  A well-organized website pushes customers to search for information about a new feature or bundle they've heard about.  

Creating a website that's attractive, loaded with content, and easy to use is no easy task.  JSI can help you alleviate the stress that often accompanies getting your site up and running.  From designing a new site or revamping your existing site, JSI brings a creative eye, a wealth of industry experience, and meticulous management to your web development goals.   To ensure you build a content-rich, user-friendly website, JSI can audit your existing website and make structural suggestions; edit existing content and material, or develop new content and information; design a site specifically tailored to your needs; coordinate new and/or revised programming; and, contract additional website monitoring, maintenance, and updates

To review samples of JSI-client websites or other materials, check out our Web Portfolio.  For more information about creating or reviewing your website, e-mail Brenda Cordwell at bcordwell@jsitel.com, or Chris Lehner at clehner@jsitel.com, or call 301-459-7590.